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Our Vision: online platform for startups

Every founder benefits from a digital platform

We created key2investors to provide an online platform for startups worldwide. Founders can get the information they need and use proven tools to get ready for investors.

Our goal is to level the playing field. We aim at bringing together first-time fund-raisers and founders who have been through the process to enable a knowledge exchange on getting access to investors. We are working towards transparency in benchmarking startup transactions in the region so that you know with confidence what a sound valuation for your startup looks like, with whom to compare and what is standard. Likewise, we educate and provide a knowledge hub and tools for approaching investors professionally. All of this is available online because every founder and investor benefits from a digital platform.


We aim at levelling the playing field for startups. This is our vision.

With our key2investors online trainings, we want to achieve that startups are perfectly prepared for meetings with investors. Successful meetings with investors guarantee their survival, continuity, growth. Through professional education and knowledge transfer we educate startup founders to negotiate with investors at eye level.”

Petra Wolkenstein, founder of key2investors


Petra Wolkenstein key2investors
Petra Wolkenstein key2investors
Work hard from anywhere

With the help of key2investors, start-ups from all over the world can access the content they need to prepare for the investor process, they can work independently of time and place. The relevant knowledge is presented in small, easy units. With our video presentations, even complex content can be easily accessed and is explained in parts.

Get your first investors with our investment teaser

Our most popular online product is the Investment Teaser Template, which perfectly summarises the opportunity to invest in your startups. It reflects a structure that investors expect. But it would be too easy if just hitting the download button for the template was enough to match entrepreneurs with investors. The drafting of the investment teaser is the end of an intensive process. It sums it all up and key2investors helps you along the way.

What do you get from key2investors?
  • Self-checks and checklists – Take up this challenge! 784 founders have already completed the investor readiness checklist.
  • Startup Valuation Calculators – Calculate your early-stage valuation range with proven calculators.
  • Investor Readiness Training – Learn about the fundraising process and get investor ready.
  • Live Q&A sessions – Get feedback from other startups and the trainer in our group sessions
  • Investor Profiling – Learn how to create a long list of potential investors.
  • Investment Teaser Template – Go step-by-step through the template and start creating your investment teaser.

It is very exciting to see how the experience gained over the years, developed through workshops and training courses, as well as through collaboration with accelerators, is being packaged into a new, complete, accessible and scalable online platform. We are very proud of the positive feedback and the constantly growing and successful cooperations.

Get your first investors!

Key2investors guides startup founders through the fundraising process. This online training is affordable and accessible from anywhere in the world. We help you focus on the most important elements that will put your start-up on the fast track!

Key2investors provides a one-stop online platform for startups worldwide. Startup founders can gather all the information and use proven tools to get investor-ready.

Are you ready for investors?


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