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What we do in our video-portrait


Hundreds of start-up documents, written with great dedication and commitment, go to the investors’ paper trash every day, and business ideas accompany them. How can you be the one that goes into investor meetings? How do you turn a start-up investor into a business partner and manage your relationship from the first steps to a good deal and finally a good collaboration over years?

Find out what we do to help you master this challenge.


key2investors What we do Cover
key2investors What we do copyright key2investors


This video is the second of a series of three short videos on our background story.

Key2investors was created to provide a one-stop online platform for start-ups worldwide. Founders can gather all the information they need, and use proven tools to get investor-ready.

In the second part: key2investors product manager Alex Staenke

After completing his studies of physics and mathematics at the Vienna University of Technology, Alex worked for renowned companies such as T-Mobile and IKEA mainly as a product or project manager in IT and marketing departments. At Austria’s largest digital agency (at that time diamond:dogs) he was account manager responsible for the global online presence of an international company. Since January 2018 he has been working for konsultori as a product manager and is the driving force behind the development of the key2investors platform.

If you do not have experience in raising funds, it is easy to become overwhelming and rather complex.

Alex is responsible for usability and the product strategy of key2investors.

Are you ready for investors


What do we offer?

We provide up-to-date knowledge, relevant data and powerful tools & templates for the capital-raising process of startups. You can browse content in our guide-section including helpful tips and how-tos, as well as explanations how things work, as well as checklists on how to prepare. You will also find videos to fast summarize tips & tricks. to explain methods and to give examples so that you get ready faster.


k2i presentation slide
k2i presentation slide copyright key2investors

Our tools take you from knowledge to action

Venture Capital Method Tool, Risk Factor Summation Method Tool and Score Card Method Tool are examples for early-stage valuation calculators we have implemented. They allow startups to learn and experiment with different assumptions and scenarios. These tools enable you to understand the drivers behind your early-stage valuation and how to have the right argumentation ready.

Let’s find an investor with the Investment Teaser Template

The knowledge and experience you have gained on the key2investors platform will utlimately be needed when you write yourinvestment teaser. This will end up on the investor’s desk, and this document is the realization of your plans and goals. Our easy-to-use template will save you a lot of time and energy in the future, as you will have text elements that help you through writing a concise and well-understand 2-pager.

Key2Investors helps you navigate your process

Am I on the right track? What have I achieved and what do I still have to accomplish to get an investor on board? The key2investors Self-Check helps in every stage on the journey to finding investors.

Key2investor Self-Check guidance:

  • Founder Team alignment
  • Target market analysis
  • Product development
  • Financial Plan
  • Company Valuation
  • Approaching Investors

We also provide feedback in our regular online sessions and one-to-one online coaching.


What key2investors provides is a structured approach that you can follow.




Are you ready for investors


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